Masterworks is a marketing, advertising and design firm, serving both equine and general business industries.


For Equine:

Specializing in equine marketing for over 30 years, Masterworks has been helping horse people put their best hoof forward in every type of media and venue, from logo design to websites, from photography and video to print ad design, sale catalogs, stallion promotional packages and promotions of all sizes and flavors.

We have a personal interest in the Morgan Horse, having been involved with the breed for over 40 years, but have photographed and promoted many other varied breeds including Thoroughbreds, Saddlebreds, Arabians, stock breeds, gaited horses, hunter/jumpers and Warmbloods, giving us an incredibly strong background for creating advertising and promotion that works for horse people of all disciplines.

Masterworks is also the company behind the successful Morgan Horse sales site, MORGANSHOWCASE.COM, as well as its companion site, SADDLEBREDSHOWCASE.NET.

An important tool in any marketing or advertising of horses is the camera, and whether behind the lens herself or creatively utilizing the outstanding work provided by fellow horse photographers, Tami Johnson is available for farm shoots or smaller horse shows throughout the year. Go to our PHOTO page to see more samples of her photography, or to find out more about her schedule and pricing.


For General Consumer and Business-to-Business:

Masterworks provides strategy, consultation, design and creative executions for advertising, marketing and sales promotion.

As a creative director for several successful agencies in the Midwest, Marv Johnson has produced award-winning work for top-label brands like Budweiser, Miller, Hardee’s Restaurants and many more. A true renaissance man, Marv can write, design, develop or produce with equal dexterity.

To those looking for complete advertising and marketing services, Masterworks is a perfect solution. Print, radio, television, interactive and outdoor are completely familiar media and we have many samples of superior advertising and marketing campaigns. Sales promotion media such as in-store point-of-sale, environmental graphics, FSI, direct mail, package graphics and e-collateral are also part of our repertoire, and we have long experience with many national brands in these areas. With over 50 years of combined experience, we’ve had our creative hands on just about every type of product and service, from the local level to international.

Take a look at some of the highlights from our extensive body of work for other consumer and B2B clients. And just imagine what we could do for you.

Tami Johnson

Tami Johnson


How an Equine Marketing Agency Pivoted During The Pandemic

Recently, Fundbox reached out to Masterworks Creative in the wake of the economic and logistical impacts of COVID-19. Tami & Marv talked about how focusing on the needs of a niche marketplace and adapting to new technologies helped a small business survive and succeed.

Marv Johnson

Marv Johnson

Creative Director